Paid social advertising services

With 535 million global monetizable monthly active users (mMAU) and users spending on average 30.9 minutes per day on the platform, there is a huge opportunity to reach a highly engaged and influential audience.

Whether you choose Twitter advertising as part of a broader paid social plan or as an isolated channel, our Twitter advertising is always robust and our planning detailed. Our Twitter advertising service can include:

Research & strategy creation

Research and strategy are the foundation of any successful advertising campaign and, while we are agile and ready to make changes as new information arises (whether from the campaign, further research or other external factors), it’s important to have a blueprint that can drive your initial campaigns. Through reviewing your accounts, KPIs, ideal demographics etc. we’ll establish a successful primary strategy for your brand’s X advertising.


Campaign targeting

Targeting has grown into one of the unique selling points of X advertising. We use a wide variety of ad formats from website ads, vertical video ads to carousels; reach people with specific interests or who are followers of specific accounts; or remarketing, to capture users who have engaged with your website.

These are great for increasing account awareness, expanding your followers or to start snowballing popularity for new but active accounts. Promoted trends are most useful when merging marketing strategy on different channels together, and then increasing general exposure to specific personas/hashtags.


Asset creation

We’re fortunate to have specialist content creators in everything from copy to imagery, video and animation. So, not only do we create paid campaigns, but we also deliver the text and visual assets that enable them to capture attention, build lasting relationships, and, most importantly, boost your brand’s profitability.



Post promotion

The most popular advertising option on X is promoted posts, which are a low cost and effective way of increasing engaging with relevant users. This creative type is not just limited to posts – expansions using X creatives can push videos, links to websites or even links to app stores.

Ongoing optimisation

No advertising strategy can get it exactly right first time so, at Click Consult, we implement ongoing optimisation so that we can respond as and when new data emerges. This means that performance improvements do not need to wait until the end of a campaign cycle as campaigns can improve during execution.

X’s unique blend of immediacy and engaged users makes it a powerful platform for amplifying your brand message. Targeted X ads ensure your content reaches the right audience, sparking conversations and encouraging organic growth. This doesn’t just boost brand awareness in the short term – it fuels long-term community building, establishing your brand as a thought leader within your industry.

Our team of X advertising experts combine a deep understanding of the platform with a skill at the bidding strategies required to help brands succeed. With plenty of experience and knowhow, our team is determined to help our clients succeed.

Paid social advertising is a key element of the marketing mix, and brands have for, some time, been leveraging Twitter, Facebook, YouTube, LinkedIn and more to increase the reach of their paid search campaigns, share their stories and build a rapport with their customers and prospects.

Here are some of the most commonly asked questions we get at Click Consult, we hope you find this useful.

What is X (formerly Twitter) advertising?

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X (Formerly Twitter) advertising is a paid social method which allows you to promote either individual posts or campaigns with specific objectives. With options for a campaign’s objective including app installs, video views, and website conversions, X can be an excellent advertising opportunity for brands in any industry.

Precision-targeted ads for maximum ROI

You are just a few details away from speaking to our award-winning team of paid social experts!

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