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High impact marketplace strategies

Online marketplaces are platforms where multiple vendors can sell their products or services to a wide audience, such as Amazon, eBay, and Etsy. At Click Consult, we optimise presence on online marketplaces by employing strategic product listing techniques and data-driven marketing strategies, including:

  • Effective keyword optimisation
  • Compelling product descriptions
  • High quality images
  • Store management and optimisation

We use advanced analytics to monitor marketplace performance, adjusting strategies in real-time to maximise sales and ROI. This comprehensive approach ensures that our clients’ products stand out in competitive marketplaces, driving higher traffic, engagement, and conversions.

What sets our marketplace service apart from the competition?

Our experts have an intricate knowledge of each marketplaces set of qualifiers, rules and data requirements, expertly navigating & managing the advertising strategy to ensure your shop meets a high enough standard to capture attention and deliver sales.

This includes taking advantage of the many and varied ways that both of the main marketplaces handle organic search to make sure your products are visible both on the platform and in the SERP, ensuring your store is kept inline with each platform’s best practice recommendations and also that you are able to take advantage of the various advertising options available on the marketplaces themselves.

What can marketplaces do for your business?

Marketplaces are a natural addition to your own stores and websites, more than half of all product searches begin with Amazon, for example, so there are plenty of product searches that you may not be present for even with a top-ranking website. Marketplaces are no longer a case of either or, and brands can turn marketplaces into a fantastic new revenue stream with the right mix of organic and paid strategies.

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Establish new revenue sources

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Reach customers outside of usual channels

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Grow brand awareness

Brands that have seen success on marketplaces

Paid Search (PPC)

Find out how our paid media (PPC) strategy increased ROI by 139% for one of the UK's leading fashion brands.

+ 431% UK non-brand revenue
+ 139% ROI
View Case Study
Boohoo Case Study Slider Image

Paid Search (PPC)

Discover how our innovative broad match keyword strategy delivered immediate results in one of the UK's most competitive markets.

+ 62% Customer revenue
+ 47% Customer transactions
+ 9% Average order value
View Case Study
Chums Case Study Slider Image

Paid Search (PPC)

Get the full picture about our PPC campaign for the photo-printing specialists, and a snapshot of the exceptional results achieved in terms of conversion rate, revenue and ROI.

+ 355% ROI
+ 162% conversion rate
View Case Study
Truprint Case Study Slider Image
Our paid media team hard at work

Meet our marketplaces experts

Our team of marketplace experts have a deep understanding of both the platforms and the organic and paid strategies required to help brands add marketplaces to their eCommerce mix. With plenty of experience, knowledge and passion, our team is determined to help our clients succeed with their marketplace activities.

Great agency at the forefront of search marketing. Fantastic account management coupled with real experts working on your campaigns = a winning combination.

We were facing a challenge with growing our generic campaigns profitably. However through adopting a test and learn approach with Google and Click Consult we are extremely pleased with the uplift in clicks, demand and ROI that has enabled us to scale up sustainably.
Paul Gray Marketing Director

Since moving from our old PPC supplier to Click, we have seen some very impressive results all round! All key PPC metrics have moved considerably in the right direction. ROAS, Conversions, Conversion Value, Clicks and Impressions are all up, and CPCs are down considerably.

We’re very pleased that we made the switch to Click, and we’re so impressed with their PPC work that we have just given them some SEO projects too!
Jack Stubbs Marketing Manager

We’ve been impressed by the way Click quickly grasped the positioning of our business and focused our PPC campaign around our objectives. Click didn’t just view our PPC campaign in isolation, but looked at our business strategy as a whole and how paid search could fit in with and complement other areas of our marketing activity

Having worked with previous PPC specialists with ‘good’ results, we wanted to find a company that could achieve ‘great’ results for our business. Click Consult did this through a more streamlined targeted approach, which consequently had two two main benefits, maximising our PPC budget and driving our enquiries to levels we have not seen previously.

Click have really stepped up to the plate when it comes to performance marketing, their tenacity and desire to help us as a company improve is second to none. Brilliant project planners, superb project delivery and results to boot, what more could you ask for?

We have done too well in our lead gen efforts this quarter and have produced more leads than our sales team can handle!
Linda West Director of Marketing

The team at Click put together a campaign that underpinned our objectives and have achieved fantastic results within a very short space of time.

Julian Charles

Our marketplace services

From organic Amazon performance to eBay advertising, our marketplace experts can help you to make light work of these heavyweight platforms.

We turn brands into leaders

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Marketplaces FAQs

Here are some of the most commonly asked questions we get at Click Consult, we hope you find this useful.

What are marketplaces?

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Able to dramatically expand your eCommerce business and offer immediate access to a large, readymade customer base, marketplaces introduce you to new customers that otherwise would have not have discovered your brand. Amazon and eBay, the largest examples, have a combined 478 million active buyers, and Amazon dominates the sector with its continuing growing eCommerce market share.

Marketplaces no longer need to be seen as competition, instead they can be seen as an additional source of revenue.

Making marketplaces work for you

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