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What is user experience testing?

Aiming to reduce friction and frustration, user experience testing monitors user interaction with your site and varied elements of layout, function and design to ensure that your website is providing your user with the best experience possible and your brand with the best chances of achieving its goals.

While conversion rate optimisation includes many similar techniques, UX design and testing seeks to place the user rather than the conversion at the centre of the process to help facilitate their use of the site and make it as easy and enjoyable to use as possible.

Our user experience testing service

Though tests are initially designed using the extensive experience of our UX experts, each iteration uses data from real website interactions to refine both your website and future experiments to ensure that your site improves at the conclusion of each.

Designed by designers, analysed by analysts

Rather than silo aspects of our UX testing and design projects, our digital designers work in conjunction with experienced data analysts to ensure that tests are well constructed and that our conclusions are based on accurate data.

Bespoke process

Every site and every brand will have unique goals, but so will their users. Our UX design and testing service responds to real user data to ensure that testing is driven by actual users and in accordance with your brand's goals.

What can user experience testing do for your business?

By reducing friction and making your site easier, more intuitive and more enjoyable to use, you can:

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Reduce the number of user pain points

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Improve navigation and user flow

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Improve user satisfaction with your conversion process

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Grow the percentage of your users that return to your site

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Increase the number of conversions and goal completions

Who we've helped...

Web Design and Development

See how our teams designed and delivered a brand new website for a leading independent travel business

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Our user experience testing team

Our team of exceptional user experience professionals boast a range of specialisations – from test design to digital design, data collection to data analysis, our experts represent the perfect mix to improve your site’s UX. Our bespoke testing sees your brand paired with a core workgroup of key experts who will be focused on achieving the results your brand needs and deserves.

We've helped to grow brands of all sizes

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