Insights

Wheels coming off eCommerce

5 ways to avoid eCommerce failure

Although eCommerce is a vital part of business in the modern online world, there are a few things you need...

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Best practices for: AdWords

The manner in which Google determines the position of paid advertisements is sometimes tough to grasp, so here we’ll discuss...

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A beginner’s guide to Google’s algorithm – Google’s greatest hits

In conjunction with the release of our comprehensive guide to the Google Algorithm, Click Consult have put together a quick...

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Google Panda misconceptions

Google Panda Updates & Penalty – Frequently Asked Questions

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The year in search – 2015

It's flown by, but 2015 has been a big year for search - with at least 5 algorithm updates, a...

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Searchmetrics’ Shyam Dattani on search trends for 2016

We asked Shyam Dattani, a digital marketing specialist at search insights provider Searchmetrics, his views on the biggest search trends for 2016...

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A Beginner's guide to data-driven SEO

What is data-driven SEO?

The term 'data-driven' is one you will see appearing with increasing regularity in all areas of marketing, and one which...

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Successful social sharing part 2

Best practices for sharing on social media – Part 2

Social sharing is one of the most powerful ways of increasing the reach of your content. Here's Part 2 in...

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A guide to hiring an SEO agency

A guide to hiring an SEO agency

When your search marketing needs outgrow your in-house skill-set or capacity, engaging an agency can be a cost effective and flexible...

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Blogging 101

After listening to our readership, the 101 blog series will start to tackle introductions to important aspects of search marketing...

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Googles RankBrain

What is RankBrain?

RankBrain’s been getting a lot of media exposure recently, but it’s actually been part of Google’s core algorithm for quite...

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5 things about bing shopping

5 things about Bing Shopping

Bing Shopping Campaigns have been running in the US for some time and are now available to UK advertisers Online...

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70% traffic drop

Why has my traffic dropped 70% overnight?

With the Panda 4.2 change to the Google Algorithm due by the end of the year and an official webmaster...

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Copy Cat

What’s Google’s policy on duplicate content?

Updated July 2024 Duplicate content is a term used to describe content that appears exactly the same across different URLs...

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