Insights

7 ways to turn customers off your eCommerce site

7 ways to turn customers off your eCommerce site

The average eCommerce site has better odds of correctly guessing a coin flip than converting a customer. Are you making...

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Paid search keyword strategy SlideShare

Following the popular recent paid search keyword eBook, Click Consult has distilled the information into an easy to comprehend seven...

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a day in the life of steph walker

A day in the life of Steph Walker, Content Executive

This month we drop in on Steph Walker from our Content Team to talk about wordsmithery, shenanigans and Game of...

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What good email marketing looks like

What good email marketing looks like

Every day, we make snap judgements about which emails we open and perhaps even quicker decisions about which hold our...

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Writing effective ad copy

As we’ve been dealing with PPC ads in the blog lately, we’ve received a number of questions regarding the theory...

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Wheels coming off eCommerce

5 ways to avoid eCommerce failure

Although eCommerce is a vital part of business in the modern online world, there are a few things you need...

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Best practices for: AdWords

The manner in which Google determines the position of paid advertisements is sometimes tough to grasp, so here we’ll discuss...

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A beginner’s guide to Google’s algorithm – Google’s greatest hits

In conjunction with the release of our comprehensive guide to the Google Algorithm, Click Consult have put together a quick...

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Google Panda misconceptions

Google Panda Updates & Penalty – Frequently Asked Questions

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How To Recover From Penguin Penalty – Frequently Asked Questions

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The year in search – 2015

It's flown by, but 2015 has been a big year for search - with at least 5 algorithm updates, a...

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Searchmetrics’ Shyam Dattani on search trends for 2016

We asked Shyam Dattani, a digital marketing specialist at search insights provider Searchmetrics, his views on the biggest search trends for 2016...

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A Beginner's guide to data-driven SEO

What is data-driven SEO?

The term 'data-driven' is one you will see appearing with increasing regularity in all areas of marketing, and one which...

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Successful social sharing part 2

Best practices for sharing on social media – Part 2

Social sharing is one of the most powerful ways of increasing the reach of your content. Here's Part 2 in...

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