Analytics Organic Search (SEO) Paid Search (PPC) 101 – Creating reports, using filters and segmentation in Data Studio By John Warner - November 7th 2018 As with all of my articles on Data Studio, this results from me having to try to do something, not...
Industry News Social Media This month in social media (October) By Adam McKinley - November 2nd 2018 October brought many updates in the social media marketing world, with Facebook continuing to remove more pages and accounts for...
Organic Search (SEO) A day in the life of Charlotte Chapman, Head of Technical SEO By Chloie Brandrick - October 31st 2018 Charlotte on keeping up with Google, being one of the longest-serving members of the Click team and her favourite snack...
Paid Search (PPC) Walkthrough Guide To Setting Up Google Ads By Scott Rumsey - October 29th 2018 In the world of digital and search marketing, making sure that you have well written, fully optimised and relevant content...
Analytics Benchmark Conferences 5 Simple Steps to Optimising Your Monthly Analytics Reporting – John Warner’s Benchmark 2018 talk review By Chloie Brandrick - October 16th 2018 Making his Benchmark debut as a speaker, Click's John Warner set the theme for his talk with a curious anecdote...
Industry News Social Media This month in social media By Adam McKinley - October 8th 2018 September brought changes in social media for a lot of channels, mainly for consumers rather than marketers, with Facebook leading...
Click News Industry News Click Consult joins Ceuta Group By Chloie Brandrick - October 5th 2018 We're delighted to announce that Click Consult is now part of Ceuta Group Ceuta Group is a global consumer brand...
Benchmark Conferences Marketing in the Age of Assistance – Sabrina Garufi’s Benchmark 2018 talk review By admin - October 4th 2018 Beginning with an incredible example of the rise of the smart phone, Googler Garufi talked the Benchmark crowd through the...
Benchmark Conferences Content Marketing & Digital PR How Your Audience Will Believe Anything: The Psychology Behind the Fake News – Bas van den Beld’s Benchmark 2018 talk review By Chloie Brandrick - September 25th 2018 “All content is biased. It all has a background and purpose for existing” - that's how State of Digital's Founder...
Organic Search (SEO) Google Analytics for Power Users – walkthrough By John Warner - September 13th 2018 Partly because it’s new, partly because I want to add another certificate to the list, I’m going to walk through...
Paid Search (PPC) Knowledge Base – Understanding abandoned shopping baskets By Scott Rumsey - September 3rd 2018 Converting shoppers without losing them is the number one goal for all eCommerce sites. Yes, it’s nice to have repeat...
Industry News This month in social media (August) By Adam McKinley - August 31st 2018 August brought major changes across the broad range of social media channels out there, including updates from Twitter making it...
Content Marketing & Digital PR Social Media 5 ways to embrace user-generated content (UGC) By Chloie Brandrick - August 16th 2018 Building an authentic dialogue, showing you know - and appreciate - that customer advocates love your brand, and motivating them...
Organic Search (SEO) How to: use “id”s with your header tags to link to sub-sections By John Warner - August 14th 2018 If you’re writing in-depth articles or how-to blogs, it’s sometimes a good idea to give readers a way to skip...