Insights - Social Media

Graphic image of the olympic rings, and the olympic torch on a TV

Redefining marketing in the post live-TV era: examples from the 2024 Olympics

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Ancient Greek bust with a blue bird on it's head beside a magnifying glass

TikTok’s olympian rise from youth entertainment platform to ruling the search realm

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Comparing impacts & advantages of paid vs. organic social media strategies

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Harnessing the influential power of ‘Social Sirens’

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How to find the right sound for your TikTok

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Socials in 2024: Striking the balance between ‘on trend’, ‘anti-trend’ and human connection

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The psychology behind influencer marketing

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How to use TikTok for your business

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User-Generated Content: Turning fans into brand advocates

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Social media’s impact on search rankings

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How to improve your social media strategy: 7 handy tips

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The power of influencers: why influencer marketing is crucial for your brand

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Digital marketing for healthcare services

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Using social media to encourage mental wellness during the festive period

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How to use social media to drive engagement and leads

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