Paid Search (PPC) Writing effective ad copy By John Warner - January 22nd 2016 As we’ve been dealing with PPC ads in the blog lately, we’ve received a number of questions regarding the theory...
Paid Search (PPC) 5 ways to avoid eCommerce failure By John Warner - January 18th 2016 Although eCommerce is a vital part of business in the modern online world, there are a few things you need...
Analytics Paid Search (PPC) Best practices for: AdWords By John Warner - January 15th 2016 The manner in which Google determines the position of paid advertisements is sometimes tough to grasp, so here we’ll discuss...
Paid Search (PPC) 5 things about Bing Shopping By Chloie Brandrick - November 9th 2015 Bing Shopping Campaigns have been running in the US for some time and are now available to UK advertisers Online...
Click News Paid Search (PPC) 25 Questions To Ask Your PPC Campaign Manager – Step by Step Checklist By Chloie Brandrick - February 27th 2015 Getting to grips with paid search is now essential for every business that wants to improve their search engine visibility...
Paid Search (PPC) Paid search (PPC) – How to build an effective keyword list for your paid search campaign By Keith Docherty - December 2nd 2014 Effective keyword lists are the foundations for all of your paid search (PPC) campaigns. If your keyword lists have weaknesses,...
Paid Search (PPC) PPC advertising: reaching your target market through geographic targeting By Agnes Gisynska - July 28th 2014 Using AdWords offers many benefits for businesses; it equips users with multiple options to help them to reach their target...
Industry News Paid Search (PPC) Google Ads increase brand awareness by 6.6% By Ben King - July 1st 2014 A recently published study by Google and Ipsos MediaCT has helped to shed light on the [digital] age old question:...
Paid Search (PPC) 3 effective ways to drive additional revenue with PPC in the January sales By admin - January 13th 2014 Some of the best ways to drive additional revenue in the January sales is to ensure that your sales are...
Paid Search (PPC) 3 Reasons You Should Be Bidding On Your Own Brand Keywords: PPC Strategy Tips By Alan Reeves - December 17th 2013 A common discussion we have with our clients is whether they should bid on their own brand keywords, or on...