Insights - Paid Search (PPC)

Digital Marketing News in September 2021

This month in search marketing: September 2021

The latest search and digital marketing news brought to you by Click Consult... Thursday, 23rd September We licensed it! In...

Read Article

Knowledge Base – Getting to grips with Ad formats

We all know the significance that paid search PPC has had on businesses looking to boost the performance of their...

Read Article
Google Shopping

The Ultimate Guide to Google Shopping 2021

Over the last few years the way that consumer habits have changed has evolved faster than the 200 years prior....

Read Article

Guide To Google Privacy Sandbox

Google, as we all know, holds the keys to search marketing success for many businesses. Brands across the globe must...

Read Article

Youniversity – how federated learning will change search

Potentially revolutionary, definitely an antitrust lawsuit waiting to happen, federated learning is Google’s machine learning answer to the personalised internet...

Read Article
KB-5-things-you-didn't-know-you-could-do-on-Facebook-Blog

5 ‘Starting Steps’ to Facebook Advertising

When it come to search and digital marketing, one of the most commonly asked questions is around the topic of...

Read Article
Tackling-the-Problem-of-Measuring-Digital-Marketing-Effectiveness-hero-image

Tackling the problem of measuring digital marketing effectiveness

For an industry that perpetually preaches about breaking down silos, digital tends to neglect the same holistic approach to measuring...

Read Article
KB-5-things-you-didn't-know-you-could-do-on-Facebook-Blog

Maximising ad relevance with user information

Facebook; the well-known social media platform is used by almost 2.5 billion people in the world, of which almost 5...

Read Article
Mobile Ad Clamp Down

8 Ad extensions to improve your Google Ads performance

One of the best ways to optimise your Ads and to help increase the conversion rate is through the correct...

Read Article

Google Ads – Get Holiday Ready during the Covid-19 crisis 

Every so often though something comes out of the blue, dominates the conversation and means that companies have to be...

Read Article
Digital Marketing News in September 2021

This Month in Search Marketing [September 2020]

It's September. Already. September. Here's some search news... Friday 18/09/2020 Local Trust Pack Search Engine Land features a write up...

Read Article
in-focus-branded-paid-media-header

In Focus: Google Introduces Lead Forms for YouTube

At the beginning of August, Google announced that its lead generation forms - an option for search campaigns for some...

Read Article
101-ecommerce-tips

Augmented Reality Search Results 101

If ever there were realities that could do with a little augmentation, ours would surely be among them, so let’s...

Read Article

Google release Ads playbook amidst Covid-19 pandemic 

Marketing is ever changing and we often look at the digital landscape based on the calendar and in terms of...

Read Article
Knowledge base header

Knowledge Base – 3 killer tips to boost your paid search (PPC) campaign performance

Paid search (PPC) has come a long way since Google Adwords (now Google Ads) was launched 20 years ago. For...

Facebook Twitter Instagram Linkedin Youtube