Insights - Paid Search (PPC)

A quick guide to optimising your Google Ads

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How do PPC and SEO work together

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Google Performance Max: maximise your paid potential

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The role of paid search in brand awareness

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Paid media predictions for 2023

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This Month in Search [December 2022]

Well, it's been a while since I've done one of these - I'm sure nothing much has changed... oh. Monday...

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Digital Transformation in the Aftermath of Covid-19

For years, the term ‘digital transformation’ has been thrown around in meeting rooms throughout the land, generally followed by a...

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This Month in Search [July 2022]

And just like that, July is upon us, a slow start in news, but from 1st July users have a...

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This month in search [June 2022]

May was quite the month for updates - even in a few successive years of turbulent algorithm activity, and some...

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Digital Marketing News in September 2021

This month in search [March 2022]

Well, I'm thoroughly late on this, but consider this a retrospective whistle-stop tour through the news of March. I may...

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This month in search [April 2022]

Beginning nearly at the beginning of the month, so already almost a month better than March, this blog will feature...

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The Ultimate Guide To Google Ads Audits

In this guide for users old and new, we will look at the importance of Google Ads audits and work...

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Search and digital marketing trends for 2022 infographic

To accompany our in-depth 2022 trends report, our fantastic designer Chloe Ridgway has compacted some of the most important things...

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This Month in Search [December 2021]

Keeping (mostly) up to date with the rapidly changing world of search and digital marketing so you don't have to....

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Ultimate Guide to Digital Marketing for the Holiday Season (2021)

In this guide, we hope to offer you one or two tips in each area that you may not have...

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