Analytics Click News Organic Search (SEO) Paid Search (PPC) Social Media Click Consult reviews top 10 resources By John Warner - June 7th 2016 While reviewing download numbers as part of the standard asset production strategy, it came to our attention that our top...
Analytics Paid Search (PPC) Google Analytics for people who don’t like numbers By Chloie Brandrick - June 7th 2016 I have to admit, I'm not a numbers person. I like words and ideas, not stats and spreadsheets. But as...
Industry News Paid Search (PPC) What is Mobile First? By Keith Docherty - May 26th 2016 Mobile First represents the next era in mobile search marketing, adapting Google’s recent 'moments' concept and giving it some context....
Analytics Industry News Paid Search (PPC) Shopping ads to appear in mobile image searches By Chloie Brandrick - May 20th 2016 As Google introduces Shopping ads to mobile image searches, can a picture paint a thousand words for marketers? Hot on...
Analytics Paid Search (PPC) AdWords tips – building ad groups By John Warner - May 17th 2016 Ad groups can be difficult to set up properly, but if done well they can save both time and money...
Paid Search (PPC) PPC 101: Keyword strategy By Chloie Brandrick - May 12th 2016 Keyword strategy development for paid search is similar to that for organic search: the process of creating buyer personas, looking...
Paid Search (PPC) 13 ways to target customers on the PPC buyers’ journey By Chloie Brandrick - May 9th 2016 Most of us will be familiar with the concept of the conversion funnel, which represents the journey of potential customers from...
Paid Search (PPC) Social Media Is paid social media for you? By Chloie Brandrick - May 6th 2016 Social media advertising (paid social media) can be an effective way to amplify your other inbound marketing activities - and...
Click News Industry News Organic Search (SEO) Paid Search (PPC) Click Consult to provide search marketing services for Flogas By John Warner - April 4th 2016 The list of high profile clients putting their trust in Click Consult grows again, with industry leading LPG and energy...
Benchmark Conferences Click News Content Marketing & Digital PR Organic Search (SEO) Paid Search (PPC) We are fast approaching Click Consult’s ‘Benchmark Search Conference’ 2016 By John Warner - March 23rd 2016 At Click Consult, we’re passionate about search marketing – and from the success of last year’s event, we know you...
Analytics Organic Search (SEO) Paid Search (PPC) Google Analytics tips – setting up a ‘dashboard’ By John Warner - March 7th 2016 Though all views in Google Analytics have a default ‘My Dashboard’, there is real utility in the creation of a...
Paid Search (PPC) Paid search keyword strategy SlideShare By John Warner - March 2nd 2016 Following the popular recent paid search keyword eBook, Click Consult has distilled the information into an easy to comprehend seven...
Analytics Industry News Organic Search (SEO) Paid Search (PPC) How will the changes to Google’s ad layout affect paid search performance? By Antony Valente - February 25th 2016 On Friday 19th February, Google announced that ads will no longer show on the right sidebar for desktop search results...
Industry News Organic Search (SEO) Paid Search (PPC) Google to attempt to combat extremism and radicalisation By John Warner - February 9th 2016 With increased acknowledgement from world governments that much of the radicalisation that takes place does so online, Google’s own Doctor...
Analytics Paid Search (PPC) PPC Calculations By John Warner - February 4th 2016 There are some key calculations involved in judging whether a PPC campaign has been a success - and though some...