Click News Industry News Click Consult and Oxfam shortlisted for Drum Marketing Award By John Warner - March 23rd 2016 In what is shaping up to be a very busy year of award nominations for Click Consult, the Drum Marketing...
Click News Industry News Google news, Facebook canvas ads, ad blocking backlash By Chloie Brandrick - March 11th 2016 In the week it was announced that mobile ad spend will overtake TV and desktop spending in 2016, Click Consult...
Analytics Industry News Organic Search (SEO) Paid Search (PPC) How will the changes to Google’s ad layout affect paid search performance? By Antony Valente - February 25th 2016 On Friday 19th February, Google announced that ads will no longer show on the right sidebar for desktop search results...
Industry News Organic Search (SEO) Paid Search (PPC) Google to attempt to combat extremism and radicalisation By John Warner - February 9th 2016 With increased acknowledgement from world governments that much of the radicalisation that takes place does so online, Google’s own Doctor...
Industry News Social Media Facebook introduces organic audience targeting By Chloie Brandrick - January 28th 2016 If you've been a victim of the dwindling organic reach that has become a major issue for marketers on Facebook (us...
Industry News Google Panda: Clearing up misconceptions By Stuart Jones and Chloie Brandrick - January 14th 2016 With the news that it's now part of Google's core algorithm, TheSEMPost.com has examined Panda in depth, in a post...
Industry News Organic Search (SEO) 5 SEO trends to watch in 2016 By Jon Hunter - January 6th 2016 As Google gets smarter in 2016, businesses will need to follow suit, so here are our predictions for this year's...
Industry News Organic Search (SEO) The year in search – 2015 By John Warner - December 22nd 2015 It's flown by, but 2015 has been a big year for search - with at least 5 algorithm updates, a...
Benchmark Conferences Industry News Organic Search (SEO) Searchmetrics’ Shyam Dattani on search trends for 2016 By Chloie Brandrick - December 21st 2015 We asked Shyam Dattani, a digital marketing specialist at search insights provider Searchmetrics, his views on the biggest search trends for 2016...
Analytics Industry News Social Media Are recent changes designed to make Twitter profitable? By John Warner - November 30th 2015 Recent changes to the social media platform have drawn its users’ ire, but are they the latest in a line...
Industry News Organic Search (SEO) What is RankBrain? By Chloie Brandrick - November 16th 2015 RankBrain’s been getting a lot of media exposure recently, but it’s actually been part of Google’s core algorithm for quite...
Industry News Paid Search (PPC) What To Expect From The Google-Yahoo Deal By Antony Valente - October 30th 2015 Yahoo recently announced that it has agreed a new deal to send a portion of its search traffic to Google;...
Content Marketing & Digital PR Industry News Organic Search (SEO) Rich, creamy and satisfying content marketing By John Warner - September 16th 2015 Nescafé has consistently been ahead of the game in terms of content marketing and positioning, so what can their move...
Industry News The iniquity of the interstitial By John Warner - September 4th 2015 Updated 12/01/17 Google has officially begun rolling out the intrusive mobile interstitial penalty Google's own research back in 2015 into...
Industry News Social Media Tweets to show in Google desktop searches By Chloie Brandrick - August 26th 2015 While the full impact on search and social marketing is not yet clear, here are our views on what this...