Insights - Content Marketing & Digital PR

The path to purchase

When you become involved in an industry, it’s difficult to avoid forgetting that some things remain a mystery to those...

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We’ve won an award for our Oxfam campaign!

High quality content assets, a holistic approach and devotion to the client brand made our work on Oxfam Unwrapped one of...

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UTM blog (1)

Adding UTM tracking to your social DNA

Though Google Analytics offers some reporting for social referral traffic, the level of detail can sometimes be too limited to...

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Click Consult’s ‘Oxfam Unwrapped’ campaign receives high praise from PMA judges

Though making the shortlist for the prestigious PMAs was an honour, to be singled out by the judges for such...

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Ask the Experts Chloie

How does social media help to improve my brand’s online visibility?

Content & Marketing Exec Chloie Brandrick explains the importance of social media marketing in raising your business' profile... The buzz...

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Ted Talks hero image

Click Consult reviews the top 10 most viewed marketing TED talks

TED boasts that they are about ‘ideas worth spreading’ – and, at Click Consult, we have to agree. With such...

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top 5 tips for creating infographics

Top 5 tips for creating infographics

Everyone loves a good infographic. It's well established that humans prefer visual content: our brains process images more effectively than...

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A beginner’s guide to Google’s algorithm – Google’s greatest hits

In conjunction with the release of our comprehensive guide to the Google Algorithm, Click Consult have put together a quick...

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Successful social sharing part 2

Best practices for sharing on social media – Part 2

Social sharing is one of the most powerful ways of increasing the reach of your content. Here's Part 2 in...

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Goonies for grown ups

The Goonies for grown-ups

The Goonies has the dual accolade of having been a box office hit and enduring cult classic, and this year...

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The psychology of influence and persuasion

The psychology of influence and persuasion

In today’s world, we receive an average of 10,000 messages per day. What psychological principles can we apply to cut...

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How international content marketing can go horribly wrong

How international content marketing can go horribly wrong [Q & A]

Ridiculed for his football skills, but feted for his cross-cultural chutzpah, search marketing strategist Gino De Blasio answers our questions...

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Click Consult’s new client win: Chill Insurance

We're proud to announce that Click Consult has been selected by Irish intermediary insurance company Chill Insurance to strengthen the...

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Social Media Success Story

How to create a social media success story

Social media. These two words are now firmly entrenched in the marketing lexicon. Although this web phenomenon may be relatively...

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David Olgivy

8 Things You Can Learn from David Ogilvy

Born in England in 1911, David Ogilvy was a man who was hailed in the 1960s as “the Father of...

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