Insights - Content Marketing & Digital PR

5-ways-to-embrace-UGC

5 ways to embrace user-generated content (UGC)

Building an authentic dialogue, showing you know - and appreciate - that customer advocates love your brand, and motivating them...

Read Article
3-ways-social-media-can-boost-organic-traffic

3 ways social media can boost organic traffic

While Google maintains 'social signals' don't directly impact on rankings, it's one of the best methods for boosting organic referral...

Read Article
Walkthrough-Google-trends-blog-image

Walkthrough: Using Google Trends

Everybody knows that great, relevant, well-timed content is key to a content marketing and SEO success. Google Trends is a...

Read Article

The Benefits of Digital PR

When it comes to growing a business online there are multiple things that you can do to bring success, but...

Read Article
kevin the carrot aldi ad

5 ways to ensure your Christmas marketing campaign is a Christmas cracker

With Christmas just a couple of months away (not to mention Black Friday and Cyber Monday in between), savvy brands...

Read Article
Building online confidence in times of crisis

Building online confidence and trust in a crisis

We hear a lot about social media and content marketing for business, but this kind of engagement is also vital...

Read Article

101 – Filling the content void (and outranking the competition)

SEO is a highly technical practice and as such there is a science to it. We know that being data-driven...

Read Article
Interactive Content blog header

Hook your audience with interactive content

With an increasing emphasis on providing users with a personalised experience, interactive content is high on the agenda of many marketers...

Read Article
6 questions to ask a campaign outreach agency

101 – 6 questions you should ask a campaign outreach agency

Thinking of using a specialist agency for your brand's content and linking strategy? As you’ll be placing your reputation in...

Read Article
5 ways to sabotage your content marketing strategy

5 ways to sabotage your content marketing strategy

There are tons of mistakes we make as content marketers - albeit with the best of intentions. This is something...

Read Article

Gated vs Non-Gated Content

In the world of search marketing there are several factors that determine the success and failure of your brand online....

Read Article
Paid-owned-or-earned-media-where-should-you-spend-your-money-blog-cog-header

Paid, owned or earned media, where should you spend your money?

While each facet of marketing, paid owned and earned, has its own benefits, is there one – or a combination...

Read Article
click consult b2c marketing team

Click Consult makes it five ‘recommended services’ from the RAR

Continuing a fantastically successful year, Click Consult have added Content Marketing and Content Strategy/Creation to their (client review based) RAR...

Read Article

Marketing lessons from Donald Trump

“We will make America strong again. We will make America proud again. We will make America safe again. And we...

Read Article
5 ways to target your content better

5 ways to target your content better

Creating meaningful, authentic, lasting connections is one of the main objectives of digital marketing, where the focus is on offering high...

Facebook Twitter Instagram Linkedin Youtube