Organic Search (SEO) Paid Search (PPC) Jargon 101: bringing the outside in By John Warner - January 14th 2016 Jargon gets a bad name – but is it all bad, or is there something about jargon and industry specific...
Content Marketing & Digital PR Organic Search (SEO) A beginner’s guide to Google’s algorithm – Google’s greatest hits By John Warner - January 12th 2016 In conjunction with the release of our comprehensive guide to the Google Algorithm, Click Consult have put together a quick...
Content Marketing & Digital PR Organic Search (SEO) Paid Search (PPC) Click Consult digests top predictions from industry influencers By John Warner - January 11th 2016 Prediction season is well underway, and with 2016 trend articles popping up everywhere Click Consult has decided to bring you...
Content Marketing & Digital PR Organic Search (SEO) 10 ways to blog By John Warner - January 8th 2016 As social media and brand interaction grow ever more important, questions arise as to how a brand can make their...
Industry News Organic Search (SEO) The year in search – 2015 By John Warner - December 22nd 2015 It's flown by, but 2015 has been a big year for search - with at least 5 algorithm updates, a...
Organic Search (SEO) Outreach 101 By John Warner - December 16th 2015 Otherwise known as ‘influencer marketing’, outreach became a vital part of a link building strategy as social media and blogging...
Analytics Organic Search (SEO) What is data-driven SEO? By John Warner - December 14th 2015 The term 'data-driven' is one you will see appearing with increasing regularity in all areas of marketing, and one which...
Organic Search (SEO) Why your site structure is so important By John Warner - December 3rd 2015 Site navigation: structure, XML maps, link juice and more... Navigability is an important part of both the customer journey and...
Analytics Industry News Social Media Are recent changes designed to make Twitter profitable? By John Warner - November 30th 2015 Recent changes to the social media platform have drawn its users’ ire, but are they the latest in a line...
Organic Search (SEO) Blogging 101 By John Warner - November 26th 2015 After listening to our readership, the 101 blog series will start to tackle introductions to important aspects of search marketing...
Organic Search (SEO) Developing a keyword strategy By John Warner - November 19th 2015 Keyword research is a vital part of any SEO campaign, whether it is used to mould on-page copy, or to...
Content Marketing & Digital PR Organic Search (SEO) Developing a brand story By John Warner - November 11th 2015 ‘Brand story’ is another of those buzz phrases that seem to bubble to the surface with little or no explanation,...
Organic Search (SEO) Why has my traffic dropped 70% overnight? By John Warner - November 6th 2015 With the Panda 4.2 change to the Google Algorithm due by the end of the year and an official webmaster...
Click News Click Consult shortlisted for UK Digital Experience Awards By John Warner - November 2nd 2015 In what has been a steady stream of top recognition Click Consult has been shortlisted for several marketing awards the...
Content Marketing & Digital PR Organic Search (SEO) Authenticity in content marketing By John Warner - October 29th 2015 Unfortunately you can't buy authenticity - but that's okay, you already have it 'Of undisputed origin and not a copy;...