Calling all eCommerce marketing professionals!!! Benchmark Conference is returning to Manchester’s vibrant city centre to deliver the latest in search marketing innovation, and actionable strategies to boost your online sales.

In November, Click Consult, in partnership with Ruler Analytics, is hosting an exclusive and intimate twist on the North’s leading search marketing event; Benchmark Studios gives delegates first-rate search marketing insights relevant to eCommerce that can be applied to enhance marketing strategies, and streamline their day-to-day activities.

From content spanning organic search (SEO), paid advertising, content, data analytics and more, Benchmark Studios is an unmissable event!!!

When? 21st November 2024

Where? Malmaison Hotel, 1-3 Piccadilly, Manchester M1 3AQ

Who? This current instalment of Benchmark Studios is designed for eCommerce professionals who work in marketing, or are eager to learn more about marketing as a function to drive business growth.

What’s included?

  • Captivating talks from leaders in digital marketing
  • A captivating panel discussion
  • Free buffet lunch
  • Regular breaks for downtime and networking
  • Merchandise, hot drinks, & more!!!

While we might be dialling down the numbers, our speakers are certainly not any less impressive. Our expert world-class speakers will be delivering talks on all areas of digital and search marketing, specifically tailored to the unique trends, news, and requirements of the featured industry. With speakers from brands such as Microsoft Advertising, Ruler Analytics, Click Consult (& more!!) and an insightful panel discussion, this exclusive event is certainly not one you want to miss.

Omi Sido

Omi Sido is a seasoned SEO and web development expert with over eight years of hands-on experience. Known for blending traditional advertising strategies with cutting-edge digital marketing, Omi has successfully led integrated campaigns for high-profile brands such as Vectone Mobile, Delight Mobile, The Global Real Estate Institute, and Daily Mail. Currently, as Senior Technical SEO at Canon Europe, he spearheads the optimisation of Canon’s website, driving organic growth and ensuring top-tier search engine performance.

LinkedIn Profile

Ellie O'Sullivan

Passionate about digital, women in technology and making a tangible impact in Diversity and Inclusion, Ellie began her career in sales working in an inner city secondary school 'selling' the importance of modern languages to disaffected teenagers. She got into the world of digital advertising working for Google for 6 years, before eventually relocating to Manchester and joining Microsoft. As a Commercial Director for Microsoft Advertising, for the past 8 years. Ellie has been spearheading the continued investment in the North of the UK and beyond, leading a growing team of Account Managers and Directors and juggling life as a proud mother of three young children.

LinkedIn Profile

Dave Gossage

A hugely talented SEO, Dave has been working in search and digital marketing for more than a decade. Having worked with sites generating hundreds of millions of pounds a year, Dave is adept at both the creation and implementation of strategies for brands with ambitious targets and a desire for a high return on investment. With a degree in physics and a Masters in nanotechnology, Dave brings a huge amount of scientific rigour and technical expertise to his role, which he uses to deliver amazing SEO results for some of the leading brands in the UK and around the world.

LinkedIn Profile

Lara Harding

Lara is a skilled and dynamic social media expert, with a passion for creativity & innovation in the social sphere. With 7 years of experience in social media marketing, Lara has a track record of developing and executing successful social media strategies across Instagram, TikTok, Facebook and more! Her highly successful campaigns, and unique approach to organic marketing has helped several brands grow their presence online, and has acquired meaningful audience engagement - including authentic, organic, interactions from key industry influencers. Combining her strategic mindset and creative ability, Lara is committed to helping brands thrive in the digital landscape.

LinkedIn Profile

Ruler Analytics is a marketing attribution and measurement platform that combines multi-touch attribution, marketing mix modelling and user journey reporting, to give marketers qualitative and quantitative insights into where, how and why customers buy from them.

Time Agenda
0900-0930 Registration & coffee
0930-0940 Welcome, Julie Sowa, Managing Director, Click Consult
0945-1015 Dave Gossage, SEO Manager, Click Consult
1020-1050 Jamie Hallitt, Head of Growth, Ruler Analytics 
1050-1105 First break
1110-1140 Ellie O’Sullivan, Commercial Director, Microsoft Advertising 
1145-1215 Omi Sido, Senior Technical SEO, Canon
1215-1315 Lunch
1320-1350 Panel Session – Emerging trends to drive eCommerce performance in 2025
1355-1425 Lara Harding, Senior Organic Social Media Executive, Click Consult 
1430-1500 Jamie Hallitt, Head of Growth, Ruler Analytics
1500-1515 Thank you
1515-1700 Drinks reception

Whether you’re looking to learn from some of the fantastic speakers we’ve had at previous events, checking to revisit a talk you have particularly enjoyed whilst attending a conference yourself, or deciding whether to attend, our conference resources are full of useful content and every talk from previous years. If you’d like to join a host of high profile brands that have sponsored the event, however, then check out what we had on offer last year for an indication of what will be available this year.

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